in Central Asia+
Early Bird Application: 30% Off Until April 1st!
SPECA Summer School
Doing Business
A good idea is NOT all it takes. Whether you want to start a business, grow a business, develop a charity, help corporations to innovate, or work on setting
up a new government programme – solid knowledge of Enterprise-as-a-process will enable you to tip the odds in your favor.
The Power of Entrepreneurship
Where?
Almaty, Kazakhstan
When?
5 - 12 July 2025
Registration fee
$ 1300
Early Bird Application:
30% Off Until April 1st!
Summer School
gives students with a conceptual framework and practical knowledge regarding entrepreneurship, finance and investments in Central Asia. Students will be able to recognise the diversity, economic development and economic potential of Central Asian countries, evaluate them in terms of their market potential and identify how foreign and emerging market multinationals, SMEs and Social Entrepreneurs enter into these markets. Students will learn to analyse specific strategies for developing business and learn to research and appreciate the unique context of the emerging market country. The school will also discuss investment opportunities in Central Asian countries and how entrepreneurs can take advantage of various internationalisation networks (e.g., governments, private organizations, NGOs and cooperatives) and strategies for investing in this region.
business strategies in Central Asia
marketing in the Central Asian context
digital marketing and how it applies to Central Asia
human resources practices in Central Asia
entrepreneurship in Central Asia in creativity and innovation
contemporary finance in Central Asia
strategic leadership in Central Asia
Elnora Rozmukhamedova
A media manager, founder, and CEO of ER10 Media, a media outlet focused on IT and technology (https://er10.kz).
She has over 12 years of practical experience in PR and brand strategy.
For 6 years, she taught at KIMEP University and Almaty Management University (AlmaU).
She is the author of a methodology and training programs on reputation management and brand creation strategy from scratch.
Medetov Daniyar
An international expert in entrepreneurship education and startup consultancy development.
Currently a Teaching Fellow at Henley Business School, The University of Reading (United Kingdom) and CEO “Central Asian Foundation”.
Continually develop and test thinking through consultancies for local and international start-ups, family-owned businesses and SMEs in the Central Asian region.
Kendrick D. White
Advisor to the Rector, Vice Rector for Commercialization, Director of the AlmaU Technology Commercialization Center,
Member of the International Expert Committee for the Kazakh Ministry of Science and Higher Education
Arad Davar
A founder of “Юг там, где горы” coffee shops and Grandpa Crafts studio, has a background in Learning and Development yet a passion for entrepreneurship. I believe success in small business relies on a keen eye for detail, and I enjoy simplifying complex processes into efficient routines. This is my story—an ordinary one filled with extraordinary details.
Meet our speakers a.k.a experts:
Summer School aims to provide you with a critical understanding of:
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There is a new reality:
Today
anyone
can be
in business
Contact us:
+7 700 073 1594
d.ashimova@almau.edu.kz

Rozybakiev str., 227
Almaty, Kazakhstan
050060